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Michelby & Co. 

PR Strategy for Bigger Business

Position your personality, product and passion for prime press

Ready to become a media magnet?


The premier agency for powerhouse entrepreneurs and lifestyle brands 

We make the magic happen by: 

  • Securing press opportunities that reach your intended audience

  • Strategizing clever campaigns for product launches 

  • Teaching private media workshops at your request

  • Diffusing negative public perceptions and crisis situations that tarnish your image 

  • Crafting copy that that speaks directly to your audience, allowing them to fall in love with you. (Basically, we’re the Babyface of brand messaging!) 

black enterprise


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Essence Festival of Culture

The most effective way to build a brand is not by spending money in advertising, but by finding clever ways to keep your name in the press.

Barbara Corcoran



When it comes to hiring a publicist, relationships are everything. What you're paying for is connections and  Michelby is a beast at building relationships that result in profitable partnerships. I've truly benefited from being connected to her and she is the PLUG when it comes to securing valuable media placements.

Koereyelle, WERK University 

During our first consultation, I was blown away by the creative ideas suggested in how to bring awareness for the launch of my first book. Her value that she brings to her clients is more than just her media connections and writing gifts, it's her talent for helping you identify your public voice and positioning it with the right core audience. Michelby & Co. was able to secure media for my upcoming book by getting me featured on a nationally-syndicated radio show with 6 million listeners. This led to a speaking engagement at The Potter’s House and more!  

Andrea Caldwell,  Autism Awareness Advocate

White Gradient

If you can't take the heat stay OUT of the headlines!

Wendy Williams

Business is a b!tch without the right pitch!
You need PR strategy 
BEFORE you launch
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